Municipality: Pratinha
Average altitude: 1215.00 metros
Average temperature: ºC
Latitude: -19.740555
Longitude: -46.288611
Entidades: EXPOCACCER, GRE Café Região de Araxá
Certificações: RAIN FOREST ALLIANCE
Variety: Bourbon amarelo, Catiguá MG2, Catuaí amarelo IAC - 62, Catuaí vermelho IAC - 144, Catuaí vermelho IAC - 99, Paraiso - MG2, Topázio
Gustavo's grandparents already worked with coffee in the south of Minas and in the cerrado, some of their children and grandchildren are still in the activity today. His parents inherited the land here in the cerrado and planted the first crop in 1989, which still produces coffee to this day. In 2009 - when the family decided to work only with coffee - the biggest challenge was starting an infrastructure from scratch. Today, the biggest challenge is finding a market that values specialty coffee, which is its focus. What motivates the family is knowing that when you are in a region like the Cerrado, producing high quality coffee is in your hands and, therefore, through the production of specialty coffees, it is essential to improve even more everything we have already achieved. For the producer, the difference is that the whole family works together in production, and everyone is focused on producing quality. In addition to keeping up with market news and always keeping up to date, they take the greatest possible care and care at every stage of production, from planting to delivery of the finished coffee.
The Cerrado Mineiro Region is a world recognized high quality coffee producing origin - the first “Designation of Origin” in Brazil, located in northwest of Minas Gerais State.
Having well-defined seasons - a hot, wet summer and a pleasantly dry winter - is a strong characteristic of the region. The coffee plantations are cultivated in areas with altitudes varying between 800 and 1,300 meters, the result being high quality coffees with a unique identity.
The coffees are “Origin and Quality Guareanteed” by the Cerrado Mineiro Region - D.O. Regulatory Board.
The Designation of Origin oficial production process emphasizes and values the characteristics of our terroir. Only coffees grown inside the officially delimited area and that followed the rules of the production process defined by our Regulatory Board may have the Cerrado Mineiro Region - D.O. assured by the Guaranteed Origin and Quality Seal.
Producing farms must be located within the Designation of Origin delimited area;
Minimum altitude of 800 meters, reaching up to 1,300 meters;
Coffee arabica is the official specie;
Minimum quality of 80pts based on SCAA* methodology;
The use of good practices and respect to Brazilian laws;
Coffee lots must be warehoused only in the accredited cooperatives;
Only the official coffee bag, identified with the Guaranteed Origin and Quality Seal., must be used;